TACTICAL GEAR: If I Hear One More Tactical Gear Manufacturer Say “Our Gear is Used by Special Forces” I am Going to Kick a Kitten in the Head
Attention Tactical Gear Manufacturers: Not only do I not believe that Special Forces guys carry your 3-foot long Tactical Tomahawk or 8000D MOLLE checkbook cover into combat – I just don’t give a shit.
Every time I read a new tactical gear product description I am hoping in my mind that: “this will be the one, the 200-pound catfish of Tactical Gear Ads, the one that will not have a single mention of Special Forces or (insert High Speed ninja-like tactical group) using it to fight for freedom in faraway lands”
But, alas no sooner I am thinking “this is a pretty cool piece of kit” BAM! There it is in all capital letters – “used by Navy SEALS in Afghanistan to fight Al Qaeda” at the bottom.
I am not sure what Tactical Gear Manufacturers are thinking when they take out adds like this in magazines and online. Do they seriously think someone will look at their MultiCam nalgene bottle case and think “man, if this was only used by Force Recon Marines I would totally buy it”?
Plus – I am not an SF guy jumping out of an airplane into East Germany. That’s great if your kit works for high-speed SF dudes who have the budget to replace their gear every mission or use it for extended combat, while living in caves for months at a time with the Northern Alliance.
I just want good kit that will last for a while, is comfortable and functional – so tell me about the materials, the stitching, features and that it will still be in good shape in a year or so. No need to BS me with SF unit name-dropping and other poser shit like that – I am not impressed, and I seriously doubt that anyone over the age of 16 is impressed either.
Honestly I would be more impressed if you said “Used by Force Protection gate guards in Japan for 3 years straight” than “Ninjas use our shit while killing communists in North Korea”
So please, no matter how many high-speed types use your new piece of gear don’t treat us like gullible teenagers or mall ninjas when advertising it – just make good kit and leave the hype to Hollywood.
P.S. MultiCam is still gay
Founder – Editor in Chief
James G is a Veteran Civilian Contractor who has worked in the Middle East and Southeast Asia for way too long; he has traveled to over 50 countries chasing fortune and glory. He spends his off time in Indonesia and Virginia getting drunk, shooting guns, writing poorly written articles and kicking kittens.